Kayla Nixon

Kayla Nixon is a communications manager, public health communicator, and community builder with a passion for storytelling that drives impact. With over six years of experience leading brand strategy, digital engagement, and content development for mission-driven organizations, she brings a sharp editorial eye and a deep commitment to health equity. Her work lives at the intersection of clear messaging, community connection, and creative execution—whether crafting campaigns that highlight field experts or translating complex research into accessible resources, or building thoughtful digital experiences. Based in Richmond, VA, Kayla has shaped narratives across association, nonprofit, and advocacy spaces, always centering cultural relevance, authenticity, and audience trust.

A uterine cancer survivor since 2019, she founded Uterine Care Collaborative in 2024 to educate Black women on uterine health conditions, improve access to resources, and amplify the voices of women affected by fibroids, endometriosis, uterine cancer and polycystic ovary syndrome (PCOS).

In January 2025, her passion for community building also led to the spontaneous creation of Bloom RVA, an initiative that hosts “adult field trips” for Black women in Richmond. In just three months, Bloom RVA membership has grown to over 500 members that gather monthly to foster meaningful, in-person connections. Through her work in public health and grassroots organizing, she is committed to creating spaces where women feel seen, supported, and empowered.

Core Competencies

  • Health Communications & Equity Storytelling

    • Designs campaigns focused on underrepresented populations, public health equity, and inclusive narratives in healthcare.

    • Bridges the gap between research and real-world impact through medical writing and research translation, with a focus on creating accessible, equity-centered content for public audiences.

  • Strategic Digital Marketing & Brand Growth

    • Demonstrates success in increasing brand visibility and engagement (e.g. 7,000+ follower growth over two years).

    • Constructs audience growth strategies through community-building and storytelling.

  • Multi-Platform Content Strategy

    • Leads the development and execution of high-performing newsletters (open rates up to 71%) and social media campaigns.

    • Creates content across web, email, and social platforms tailored to diverse audiences.

  • Cross-Functional Communication & Collaboration

    • Coordinates with internal departments and external partners to align messaging, promote events, and amplify initiatives.

    • Develops internal communication workflows to streamline operations and enhance team effectiveness.

  • Editorial & Thought Leadership Development

    • Crafts compelling thought leadership for stakeholders, physicians, and volunteer leaders.

    • Interviews subject matter experts to produce sound informative content.

  • Technical & Creative Tools Proficiency

    • Platforms: Hootsuite, Constant Contact, Informz, Wordpress

    • Tools: Canva, Final Cut Pro, Microsoft & Google Suites, Adobe Suite

Featured

It was an honor to contribute to Layered: A Report on Black Women’s Perceptions of Clinical Trials, a collaborative project led by a group of accomplished Black women in healthcare. This research sheds light on the enduring disparities in clinical trial participation and emphasizes the critical importance of including Black women in medical research.

The experience of convening in Puerto Rico with the remarkable women involved in this project served as a powerful reminder of the significance of this work. The report reinforces the imperative for Black women to be seen, heard, and centered within healthcare systems.

“We often hear that Black women are missing from clinical research because they are ‘hard-to-reach’ or reluctant to participate due to mistrust of the medical establishment,” said Kianta Key, Group Senior Vice President and Head of Identity Experience at GCI Health, in a press release. “In talking with women, we heard something more layered and nuanced that deserved exploration.”